Be a member of our Discord and be updated for future announcements.
Choi Hyun-ji, the planning team leader of the Elephant series, bowed her head.
“Sigh, what should I do…….”
As she read the comments, her eyes became gloomy. Just a week ago, she was happy to receive a bonus, but she never thought that she’d have to work during the weekends. She couldn’t even think about her her bonus.
“No way, I am going to get fired…this won’t work, wouldn’t it?”
She has been lucky these past few days.
Two instant lottery tickets, which she bought happily after work on Friday, were winning tickets. Work went well, and the clothes she bought online fit her perfectly. The late delivery food has been hot for the past 15 minutes, and it was so delicious enough to make her think of becoming a regular customer to that restaurant.
She slept well, she got up quickly, finish cleaning the house, and watch a movie that she thought it was fun.…
It was windy. It was the start of the storm season.
She put on an arrogant face at the KakaoTalk message that Kang So-ra, the head of the marketing team, sent in a hurry, asking if she could work until the weekend.….
She didn’t know if it’s a good thing or a bad thing.
<<Hyunji, we’re in trouble ㅠ>>
<<Why? What’s going on?>>
<<You know LALA, which we were supposed to cast for that commercial! Uploaded a video clip of youtube!>>
LALA has been the biggest contributor to Elephant series sales in recent weeks. One of the Elephant series was powdered milk for LALA’s daughter.
She recommended the Elephant series on her videos, allowing her company, a small powdered milk company, to sell out all week.
Not only in Korea, but also in the U.S., the U.K., and Australia, parents who were watching LALA videos seemed to have bought it at least one.
From shopping malls that deliver overseas to domestic marts, there have been a flood of orders saying they are sold out and that they want to increase their orders.
“That’s why we need to increased the production.….”
As soon as she knew the reason for the milk powder sale, she thought the current stock would sell last for at least three months.
Because it was a request from her boss, she accepted to work during her day off. But she would have never thought it was a mistake.
“First of all, Mina likes Elephant powdered milk the most. They all use organic and healthy ingredients.”
“Our Jiyoon eat only Elephant powdered milk. Other powdered milk doesn’t work well.”
“Even the twins like Elephant. I tried feeding it because it was too good, and it was good to have the bowel movement.”
Looking at the proposal that the mothers were making, they commented on this and that and that.
Seo Eun-Hye shook her head.
“No. I’m not saying I’m going to accept advertisement..….”
“It’s a long time process. Make a lot of money and give it to Seojun in the future.”
Mina’s mother, who has been invited to Internet ads several times, looked at the proposals with her eyes on.
“For now, don’t accept milk powder that has a bad reputation among mothers.”
“Yes, Seojun has an image to uphold.”
The twin’s mother helped out.
“Filtrate out the brand with a bad corporate image.”
“Then, here. Except here.”
“You should choose powdered milk that Seojun can eat well rather than thinking about money. If the baby’s image gets damaged, he won’t come out on the screen. He has to eat well and take good video at once, so Seojun will not have a hard time.”
This a precaution because she remembered the scene of a commercial where a five-year-old child drank milk over and over again.
Seo Eun-Hye has already picked out several milk and smiled at her friends who came to help her.
“Seojun likes Elephant powdered milk. He eat it if I don’t have any milk, but if I fed him other milk powder, he doesn’t seem to like it.”
Seo Eun-Hye smiled quietly as she recalled Seojun pointing at the milk powder bottle with a yellow elephant on it with his fingers.
Jiyoon’s mother looked surprised.
“No, did he like Elephant milk powder that much?”
She was feeding her twins with another brand of powdered milk. Everyone close to her feeds their children with Elephant milk powder, so should she change it to thay?
Come to think of it, Elephant milk powder is a smaller company than other companies, so she have never fed it to Jiyoon because she has no faith in it.
Mina’s mom nodded.
“That’s great. The boss created the company because she had a hard time when she didn’t have any milk for the baby. Since then, she’s been trying to make healthy and good milk powder.”
“I don’t know about the company, but I think the ingredients are similar to other powdered milk, but there is a lot to consider such as the price. Considering the amount of twins eating…….”
The mother of the twins held her forehead.
“I bought powdered milk recommended by the Mom Cafe and fed it to Seojun. His favorite was Elephant powdered milk.”
Word of mouth already worked. Mina’s mother laughed at the sight.
“We received an advertisement proposal, should I accept it?”
“Yeah. Won’t Seojun sell it out at this rate?”
“Then shall we go with Elephant?”
Seo Eun-Hye said. Contrary to her concerns, the decision was quick. As Mina’s mom said, this trend was also in season.
Unlike the product, the model would quickly be forgotten.
In addition, it was a powdered milk that Seojun liked. Seo Eun-Hye thought this would be a good memory when Seojun grow up.
“It’s better if we make money and give it to Seojun when he grow old.”
“What about Seojun’s dad opinion?”
“What did he say?”
“I know we’ve got an ad offer but.…I’m still thinking about whether to do it or not.”
“Then, ask Seojun’s dad later. A couple should do this together. It’s a baby’s business, and if only one of the parents decides, it’s going to be crazy.
Seo Eun-Hye also agreed with her.
And that evening, with Lee Min-Joon’s big approval, the future superstar Seojun’s first commercial shoot was decided.
Thank you for those who donated towards our co-translator. She has now returned to her home and recovering from the trauma.